Person adding tea to a small pot on a textured surface
Hillside with tea plantations under a clear blue sky

Oscar Brekell

Tea educator, author, and founder of SENCHAISM, dedicated to promoting Japanese tea culture worldwide.

Discover their tea
Oscar sitting among green tea plants in a field with trees in the background

Background

  • Born in Sweden, Oscar Brekell became fascinated with Japanese tea as a teenager.
  • Studied at Gifu University and trained as a certified Nihoncha Instructor (2014).
  • Formerly worked at the Japan Tea Export Promotion Council.
  • Founded SENCHAISM in 2018, a project that blends tea curation, storytelling, and education.
  • Regularly conducts tastings, workshops, and lectures in Japan and abroad.
  • Author of several books on Japanese tea and tea culture.

“I want to communicate that tea is not just a drink, it’s a whole world.”

About Oscar Brekell (Tokyo, Japan)

Oscar Brekell is a certified Japanese tea instructor and one of the most active international voices in the world of sencha. His platform SENCHAISM explores the diversity and depth of Japanese green tea, offering curated selections and cultivar-focused releases. With a focus on taste, terroir, and education, Oscar connects global audiences with Japanese tea producers through storytelling and experience-driven formats.

Currently available tea by Oscar Brekell

THE FIRST Kondōwase Sencha
€29,00
SUMMER BREEZE Yamakai Sencha
€35,00
SOLD
LOVE AT FIRST SIP Kōshun Sencha
€19,00
SOLD